For infant skincare, hereís a great rule of thumb: If itís going to touch babyís skin, make it as natural and as gentle as possible. This is a no-brainer with California Babyís Newborn Essentials. Below are carefully selected collection of everything a new parent needs to handle and keep baby clean, comfortable and smelling sweet. These indispensable bath and diaper care products are are naturally-based and formulated without sulfates, triclosan, harsh cleansers, dyes or synthetic fragrances. Products are cruelty-free and allergy tested, free of gluten, soy, oat, diary or nuts except for coconut (seed of a drupaceous fruit). All aromatherapy essential oils are third-party tested for purity. Even the packaging is baby- and earth-friendly! Itís easy to see why California Baby is the go-to choice for anxious new parents.