Spread the Love

What began as one new mom's quest for natural baby shampoo has grown into a beloved collection of more than 80 pediatrician and dermatologist-recommended hair and skin care products for babies, kids and sensitive adults.

Join us and our loyal fans on our mission to only create the safest natural products to soothe, nourish and smooth out life’s rough patches the natural way: one baby, one kid, one family at a time.

From head...

We're obsessed with purity and sustainability in every part of our process, from ingredient selection to manufacturing to packaging and beyond. Our testing standards are what's called "best in class," meeting or exceeding the highest standards in the world, so you can be sure you are bringing home the cream of the crop.

from head
to-toe

...to toe.

The result is calmer, happier babies with soft, radiant skin and moms and dads who can rest easier knowing that they haven't brought another unsustainable, toxic product into the house. It's not long before the rest of the family gets in on the secret, because why not?

jessica iclisoy

"I like setting higher and higher standards for the industry, it is the best way I know to bring about real change. My hope is that my passion is felt in every bottle of California Baby."

-California Baby®
founder Jessica Iclisoy

about jessica

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